Mindf*ck
Mindf*ck
How Cambridge Analytica Orchestrated America's Digital Downfall
About This Book
Mindf*ck (2019) provides an insider's account of the most significant data breach and manipulation scandal in modern history. In the lead-up to America's 2016 presidential race, Cambridge Analytica obtained personal information from 87 million Facebook users and deployed it to run a massive propaganda operation. The whistleblower behind these revelations shares the complete account of what transpired.
Who Should Read This?
- Citizens seeking to understand Cambridge Analytica’s influence on Trump’s victory
- Voters across the political spectrum experiencing growing animosity toward opposing viewpoints
- UK residents questioning the factors behind the Brexit referendum outcome
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