AI Strategy for Sales and Marketing
AI Strategy for Sales and Marketing
Integrating Marketing, Sales, and Customer Engagement
About This Book
Strategic AI for Revenue Growth (2025) provides a practical framework for organizations transitioning from simple automation to the collaborative intelligence of Industry 5.0. The book examines agentic commerce, extreme personalization, and responsible AI governance to help you develop an adaptable, forward-looking operation. You'll discover methods for translating AI capabilities into measurable outcomes—generating lasting growth, establishing credibility, and forming authentic connections with customers.
Who Should Read This?
- Marketing professionals adapting to AI-powered customer interactions
- Executives implementing AI frameworks within their organizations
- Sales leaders exploring automated revenue generation systems
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