I Know What to Do So Why Don't I Do It?
I Know What to Do So Why Don't I Do It?
Understanding the Science Behind Self-Control
About This Book
Why Knowledge Doesn't Equal Action (2022) examines how emotions and motivation interact, showing why conventional ideas about discipline and willpower frequently let us down. The book demonstrates the reasons behind our paralysis when facing important decisions and provides actionable methods to break through stagnation.
Who Should Read This?
- People who repeatedly postpone important tasks and can’t seem to start
- Managers seeking ways to help their teams overcome motivation challenges
- Individuals who struggle with fear of not succeeding
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