Irresistible
Irresistible
How Technology Companies Engineer Addiction and Keep Us Coming Back
About This Book
Published in 2017, Hooked examines our growing dependence on digital devices—from smartphones and tablets to video games and social networks. The book investigates whether our connection to these technologies stems purely from their utility, or if we've developed genuine addictions to the psychological gratification they deliver.
Who Should Read This?
- Students studying psychology and human behavior
- People struggling with excessive technology use
- Individuals seeking to increase their daily productivity
- Parents concerned about their children’s screen time
- Professionals interested in behavioral design and user engagement
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