The Design of Everyday Things
The Design of Everyday Things
Understanding cognitive psychology in effective design
About This Book
This work examines cognitive psychology principles that underpin effective design and create products meeting user requirements. Norman identifies frequent obstacles to quality design, methods for minimizing and correcting mistakes, and strategies for closing the gap between users and technological tools.
Who Should Read This?
- Designers, product managers, distributors, creators and manufacturers
- Educators teaching design or disciplines that demand creativity and inventiveness from practitioners
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