The New Strategic Selling
The New Strategic Selling
Proven Sales Methodology Trusted by Leading Global Corporations
About This Book
The New Strategic Selling (1995) provides a framework for closing deals that benefit both seller and buyer equally. Building strong relationships with customers and recognizing the factors that drive purchasing decisions form the foundation of sustained sales excellence.
Who Should Read This?
- Sales professionals seeking to improve their closing rates
- Business development specialists working with enterprise clients
- Account managers managing complex B2B relationships
- Entrepreneurs learning to sell their products or services
- Anyone building professional relationships that lead to revenue
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